The card text, cost, strength, willpower, and lore values are exactly the same
Cloud draws you a card for each creature that is equipped, so you want to spread your Equipment around to all your creatures
The six Ink colors each have their own strengths and weaknesses, so a lot of the strategy in Lorcana happens before you even play the game
With his Rush ability, Frozone can immediately challenge and potentially banish another character, which can trigger either Mr
Belle's House can be played fairly early as well, helping you establish the groundwork for building a powerful combination of characters and items
Fabled also helps populate the market with some of the harder-to-find OG cards, which brings prices down and makes the market much fairer